AI Insights · Timothy · January 2024
Top Drawing & Coloring Apps in South Africa: Q4 2023 Performance
Explore the performance trends of the leading Drawing & Coloring apps on a unified platform in South Africa during Q4 2023.
In the fourth quarter of 2023, the top Drawing & Coloring applications in South Africa demonstrated varied performance metrics in terms of weekly downloads, revenue, and active users. Here is an overview of the top five apps in this category.
Color by Number：Coloring Games from Wildlife Studios saw its weekly revenue fluctuate throughout the quarter, peaking at approximately $619 in mid-December. Weekly downloads displayed a significant surge towards the end of the quarter, rising from around 1.5K in mid-October to over 2.2K in late December. Active user numbers also showed a notable increase, starting from 15.4K in late September and reaching 12.3K by the end of December.
Adult Coloring Book - Pigment by Pixite Inc. experienced a steady increase in weekly revenue, culminating at around $578 in the final week of December. Weekly downloads remained relatively stable, with minor fluctuations, and ended the quarter at about 201. Active user numbers also saw a slight decline, starting at 587 in late September and decreasing to 606 by the end of December.
Kids Drawing Games for Girls 5 from Bini Bambini Academy had consistent weekly revenue, peaking at approximately $460 in late November. Weekly downloads were modest, with a notable increase towards the end of the quarter, reaching 95 in mid-December. Active user numbers showed a slight upward trend, starting from 125 in late September and reaching 158 by the end of December.
Drawing for kids - baby games by Bimi Boo Kids Learning Games for Toddlers FZ LLC saw a peak in weekly revenue at about $547 in mid-December. Weekly downloads increased towards the end of the quarter, reaching 350 in mid-December. Active user numbers also showed a positive trend, starting from 540 in late September and reaching 655 by the end of December.
Lastly, Baby coloring book for kids 2+, also by Bimi Boo Kids Learning Games for Toddlers FZ LLC, experienced a peak in weekly revenue at approximately $431 in late October. Weekly downloads remained relatively stable, ending the quarter at 217. Active user numbers showed a slight increase, starting from 443 in late September and reaching 426 by the end of December.
For more detailed insights and data, visit Sensor Tower.
